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Taiwanglish

taiwanglish.gif (1490 bytes) Yesterday (yes, yesterday) I bought a dual-purpose pen for my sweetie, who likes pens and that sort of thing.  It allows you to record up to 90 seconds of audio (and it writes).  But the Taiwanese manufacturer didn't hire a very good translator for the instruction sheet that came with it.

Below are some examples.  Take a moment and read every one.

 

  • THIS IS DESIGNED WITH HIGH TECHNOLOGICAL DIGITAL MEMO IC.  IT FUNCTIONS AS BALL-PEN AND VOICE MEMO/WHILE DRIVING WALKING/JOGGING/TRAVELLING.
      

  • IT'S ELECTRONIC PRODUCT, TO AVOID MOIST
    , DAMP DUSTY PLACES AND HIGH TEMPERATURE.
      

  • PRESS RECORD BUTTON ( AS FIG . A  3 ) WITH FINGERTIP CONTINUOUSLY TO PROCEEDING RECORD FUNCTION.
      

  • FOR THE SECOND MESSAGE AND FOLLOWING MESSAGES TO BE RECORDED, PRESS RECORD BUTTON AGAIN AS PER A . M .  PROCEDURE TO RECORD YOUR IMPORTANT MESSAGES.
      

  • YOU CAN EPISODE ANY ONE, TWO OR MORE MESSAGES INTO ANY TWO SECTIONS OF ALREADY RECORDED MESSAGES.  ALL WILL PERMUTE AUTOMATICALLY.
      

  • PRESS PLAY BUTTON (AS FOR FIG A4), LET LISTEN NEAR YOUR EARS.  WILL PLAY THE LAST MESSAGE ALREADY RECORDED IN.
      

  • WHILE PLAYING, PRESS PLAY BUTTON ONE TIME, WILL SKIP TO NEXT MESSAGE DIRECTLY BY PRESSING PLAY BUTTON WHILE NEXT PLAYING, YOU CAN HEAR AND SEARCH SPEEDLY THE MESSAGE YOU ARE LOOKING FOR.
      

  • PRESS DELETE BUTTON ONE TIME (AS FIG, B) TO ERASE THE LAST MESSAGE RECORDED IN THIS PEN. (I.E. TO DELETE THE LAST PLAYED MESSAGE,) AND ALL WILL PERMUTE AUTOMATICALLY.
      
    USE SKIP AND SEARCH FUNCTION TO HELP YOU MAKE SURE WHAT TO DELETE AND WHAT TO LEAVE AND ERASE NONE IMPORTANT MESSAGES TO SAVE SPACE FOR IMPORTANT ONE.
      

  • AFTER RECORDING,PLAYING OR DELETING IS FINISH.  AUTO SHUTDOWN SYSTEM WILL OPERATE AUTOMATICALLY TO SAVE BATTER Y'S POWER.
      

  • UNSCREW PEN BODY FIRST
    . TAKE OFF USED EATTERIES, AND INSERT 3 PIECES OF LR 44 BATTERY.  WITH "+" POLE FACING OUTSIDE, AFTER THAT SCREW UP PEN BODY.
      

  • SUGGESTED USES:
    GOOD IDEA
    IMPORTANT MESSAGES
    NUMBERS
    APPOINTMENT
    THINGS TO DO
    GIFT RECORDING BLESSING OR SINGING

 
My favorite is "Let listen near your ears."

System.  My second favorite is their description of the "Auto Shutdown System."  System is an impressive word, or at least it should be, and I think it's overused a lot by advertisers for the purpose of over-impressing people.

Most things called systems by advertisers are just that -- things, not systems.  A rain forest is a system, a robotic auto assembly line is a system, and the network of computers through which you're reading this very sentence is a system, but my mattress is not a sleep system, my shampoo is not a hair-care system, and my George Foreman grill is not a cooking system.

No matter how many times you hear that a George Foreman grill is a "cooking system," here's how it works.

  • You plug it in.
  • It heats up.

That's it.  No system -- no complicated interactions, no far-ranging relationships depending on feed-back loops or homeostasis -- just plug it in and it gets hot.  It's a lot less complicated than a 1950's-vintage toaster.

In the Taiwanglish example above, their eattery-saving "Auto Shutdown System" means that if you stop pushing a button that does something, it stops doing it.

 

Update of November, 2001:  Here's another system that isn't.  This message appears on every 32-ounce bottle of Powerade, the Coca-Cola Company's rival for the Gatorade market.

system_powerade.jpg (8578 bytes)

More here about this later.

 

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